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>Five reasons Why Creative Common should change its logo trademark

24 Oct

The logo conundrum…


© Lawernce Lessig 2010.

THE © Symbol Became associated to a FEELING of QUALITY and
RELIABILITY because many moons ago printing paper was expensive.


© Lawernce Lessig Blog 2010.

Bloggers start using this © symbol because it is cool and it gives a sense of reasurance that they are producing quality work AND as a way to put a label that says:”Hey I made this” without looking too silly.

3 ENTER Creative Commons.

Creative commons releases a dozen of Logos that producers can embeed in their work
to show “Hey I made that AND I am cool about copyrights”


4 As designer Leesean would say: This logos are NOT NEAT and many ppl arround the world never heard about the commons concept!

5 We need something as easy to embed as the ©ASCII for example and THAT CONNECTS with layman!

☆ Lawerence Lessig. Creative Rights 1990.

To learn more about the Creative Commons click there.

>Mystery Shopper Wanted

3 Feb

>Job Description

We are a company that conduct surveys and evaluate other companies.
We get hired to go to other peoples companies and act like customers
in order to know how the staffs are handling their services in
relation to their customers. once we have a contract to do, so you
would be directed to the company or outlet, and you would be given the
funds you need to do the job(either purchase things or require
services), after which you would write a comment on the staffs
activities and give a detailed record of your experience.

What is Mystery Shopping
It is a service that businesses use to measure the quality of service
provided by their staff. Businesses subsequently use this information
to improve their service through training.

What is involved
Your role will be to visit shops, cafes and other service environments
posing as a real customer, experience the service offered by the staff
and complete a questionnaire that we provide to report on that service

Do I go in disguise
No, most real shoppers dress as they wish but we may recommend a dress
code for specific outlets, e.g. your presentation at a Builder’s
Merchant should be different from visiting a high profile Department

What talents do I need
There are no specific educational qualifications but you must be
confident, accurate, reliable, calm and have an excellent memory!

Do I get paid
Yes! Payment is per assignment and payments vary according to the
complexity of the visit. Your status is that of short term contractor
and as such, you have the right to accept or refuse assignments.

Am I under contract
No. You are under no obligation to accept any individual assignment
we may offer you and we do not promise to award you specific
quantities of assignments. However, when you do accept an assignment,
we expect shoppers to faithfully carry out that assignment under
the terms in which it is issued.

Is it a difficult job
Not at all. However, you MUST read the briefs carefully then follow
each instruction precisely. These reports are used in the store you
have visited so your report has to be truthful and accurate

Examples of details you would forward to us are
1) How long it took you to get services.
2) Smartness of the attendant
3)Customer service professionalism
4)Sometimes you might be required to upset the attendant, to see how
they react to clients when they get tensed(under pressure).
5)Poor services

And we turn the information over to the company executives and they
would carry out their own duties in improving there services.Most
companies employ our assistance when people give complaints about
their services, or when they feel there are needs for them to improve
their customer service. Your Identity would be kept confidential as
the job states (secret shopper) you would be paid $200 for every
survey you carry out, and bonus on your transportation allowance, and
funds would be given to you if you have to dine as part of the

Your job will be to evaluate and comment on customer service in a
wide variety of shops, stores, restaurant and services in your area.No
commitment is made on this job, and you would have flexible hours as
it suits you. If you are interested , you have to fill the list below
so we can look at your distance from the locations which you have to
put your service into, and your address would also be needed for your
Fill the application below if interested.

First Name :
Last Name :
Phone (mobile) :
Phone (cell) :
Address :
City :
State :
Country United States
Zip Code :
Birth date :
Gender :

Warmest Regards,

Name: Curtis Ward
Address: 628 s glenn alan ave
City: Los Angeles
State: CA

>Cisco Webex vs. Google apps.

2 Dec

>Lista de applicaciones para empleados

Webex ——-> no cogen el telefon en España.
Google apps —-> No tiene BD online
LotusNotes —–> Passé
Basecamp ——> No tien BD online

>Review of Facebook Applications – Ingenieria Social

15 Nov

>* * * * * * * *
* * * * * * * *
* * * * * * * *
* * * * * * * *
* * * * * * * *
* * * * * * * * FB

Hoy en dia en el mundo existen 300,000 aplicaciones en Facebook. (Y tres de ellas las he hecho yo. Ejem..) Comparando con iPhone, hacer una applicacion Facebook es 10 veces más rapido. Además es gratis. Mientras que por el otro lado Apple cobra 50 y tantos dolares por el derecho a programar aplicaciones para iPhone. (pocketShofar mi otra aplicación) Existen 100,000 aplicaciones iPhone. En cuanto a el competidor de iPhone, palm pre, solo existen unos milares de aplicaciones. Palm PRE se programa en javascript.

Pues resulta que, recientemente he pasado una semana enfrascado programando una aplicacion de Facebook. Voy a compartir aqui con vosotros lo que he aprendido del entorno de programacion. Además, comentar que en la red no he encontrado tutoriales potentes ni compresivos como los que hay para otros lenguajes. SUPONGO QUE ESTO ESTA RELACIONADO con el hecho que la API ( php y js) de facebook esta en constante evolución. La evolución se puede seguir en el blog de los developers de facebook. Aun así, cabe notar que:

(Diez cosas que no sabias sobre facebook developers)

1. Toda aplicación popular como Farmville, etc, esta hecha en Adobe Flash, Air o *FLEX*.
2. Hay dos tipos de applicaciones FB: las que usan FBML y las que usan iFRAME.
3. Usar iFrame permite hacer ciertas cosas.
4. Usar FBML permite otras ciertas cosas. Ejemplo: Un flash embedido en FMBL no puede linkar a fuera de si mismo si estas en modo FBML.

5. Algunas de estas cosas son mutuamente excluyentes.
6. Existe una libreria especifica de Facebook para Flash.
7. Existe javascript especifico.
8. Existe una wiki de facebook
9. Existe una applicacion llamada developers que sirve para gestionar tus aplicaciones.

10. La web de Adobe Flex dispone de ejemplos de aplicaciones interesantes para Facebook.

En resumen, programar para facebook = saber programar en FLASH + php + ingenieria social.

Que la fuerza os acompañe

>The Theory of Enchufismo

24 Oct

>In China they say: Guanxi (关系)
In Spain you say: Enchufismo
In English you say: It’s not what you know it s who you know
In Neuroscience you say: The most valuable network is that with the most connections.
In Philosophy you say: The Sum as the whole is greater than sum of its parts
In Decision Science you say: Emerging properties
In Nokia they say: Connecting people

>Estrategia FarmVille Strategies

22 Sep

Farmville meeting group.

Estos dias he estado jugando a Farmville, el famoso juego de Zynga en facebook. (Si ya se que no tengo vida social). El objetivo de farmville es expandir tu granja mediante la plantación de cultivos y ganado, que compras y luego vendes al cabo de unos diaas. Los ingresos te permiten financiar la expanxión. (o sea un tipo monopoly) Gran parte del aliciente del juego es que puedes comparar tus skills de granjero con tus amigos de facebook. Ni que decir tiene que con solo ver como una persona monta una granja se puede aprender mucho de su caracter. Si es persevernate… Si prioriza eficiencia o estetica… etc.
Zygna facturó 50M USD en 2008.

Como yo queria ser un granjero economista mejor que mis vecinos granjeros. Decidí buscar por internet… “farmville strategies” y cual ha sido mi sorpresa que ninguna de las guias que andan por ahi… como por ejemplo farmville-the-unofficial-strategy-guide tiene en cuenta los costes fijos de arado… asi que por si a alguien le sirve de algo…

Bueno, al grano. El rendimineto de capital de una cosecha es:

PVP – (coste semillas + coste arado )
tiempo de maduración

Fresas or Strawberry
35 -(10 + 15)/ 4h = 10/4h = 2.5$/h

Calabaza or Pumpking

68 -( 30 + 15 ) /8h = 22/8h 2.75$/h


121 -(40 +15 ) / 48h = 1.375$/h

Soy bean

63 -(15 +15 )/ 24 = 1.33$/h

So clearly the best crop framville is: pumpking and not strawberry as they say. Claramente, la mejor opcion son las calabazas y no las fresas como se dice por ahi.

>1990 Israel

16 Sep

Only in Israel. Civilian gas masks.